Consumer Marketing Associate

Contribute to the development of consumer marketing strategies, supporting Patient Journey mapping, target segmentation, and identification of key growth opportunities.

· Collaborate with agency partners to identify and organize consumer insights, tracking campaign metrics and compiling performance reports to drive continuous optimization.

· Identify, propose and support the development of new opportunities to reach and enable patient journey.

· Work closely with Brand Management, Omnichannel, Medical, Legal, Regulatory, Compliance, and Corporate Affairs to ensure aligned execution. Campaign Execution & Project Management

· Own end-to-end omnichannel campaign execution, managing campaign calendars, tracking deliverables, and keeping all stakeholders aligned on priorities and deadlines.

· Support the development and content strategy of consumer campaigns aimed at educating patients and encouraging them to seek medical treatment.

· Own the end-to-end material approval process, reviewing creative assets for message consistency and quality, coordinating with Legal, Regulatory, and Compliance teams to secure timely approvals and ensuring every piece of content meets standards before going live. Agency & Partner Support

· Support day-to-day relationships with creative, media, and influencer agencies, ensuring quality, strategic alignment, and on-time delivery across all workstreams.

· Support partnerships with tech partners and other collaborators to promote disease awareness and education.