Director Regional Marketing

Bogotá Permanente COP9,000,000 - COP11,000,000 por mes (COP108,000,000 - COP132,000,000 por año) Descripción de Vacante
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Fecha de publicación 01/09/2026

  • English Level C1 - Onsite
  • B2C MKT experience - Leadership experience

Acerca de nuestro cliente

Multinational Company

Descripción

✔️Execute B2C marketing and communications campaigns to generate leads, support conversion efforts, and strengthen brand positioning.
✔️ Manage traditional media campaigns (TV, radio, etc.), coordinating directly with media outlets and external vendors.
✔️ Lead PR and corporate communication initiatives, including press releases, corporate content, and spokesperson messaging.
✔️ Support the digital positioning strategy through SEO, GEO, and AI initiatives.
✔️ Analyze campaign performance and optimize results.
✔️ Manage and monitor the marketing budget.
✔️ Coordinate agencies, media partners, and external suppliers.
✔️ Prepare performance and results reports.
✔️ Collaborate closely with call center, Technical, and commercial teams to align marketing and communication efforts.
✔️ Propose and execute initiatives that enhance communication of the company's services, with a clear, ethical, and patient-centered approach.

Perfil buscado (h/m)

✔️ Bachelor's degree in Marketing, Advertising, Graphic Design, Audiovisual Production, or a related field.
✔️ Minimum of 5 years of proven experience working within a marketing and communications team.
✔️ Experience in the production and management of traditional media campaigns (TV, radio, etc.).
✔️ B2C experience
✔️ Knowledge of digital marketing, SEO, and GEO.
✔️ Experience in communications and public relations (PR).
✔️ Knowledge of AI or involvement in digital transformation projects is a plus.
✔️ Comfortable managing marketing and communications budgets.
✔️ Executive profile, highly organized, self-driven, and results-oriented, with excellent writing skills and a strong ability to communicate health-related topics effectively. Experienced in working with vendors, agencies, and media partners.
✔️ English proficiency equivalent to a minimum C1 level.
✔️ Do not expect a large organizational structure: this is a hands-on, operational role requiring strong execution capabilities and offering high visibility within the organization.

Qué Ofrecemos

+ Benefits

Contacto
Juan Felipe Velasquez
Ingresar referencia para vacante
JN-092026-7094831

Resumen de empleo

Sector
Retail
Sub Sector
Marketing
Sector
Retail
Ubicación
Bogotá
Tipo de Trabajo
Permanente
Nombre del consultor
Juan Felipe Velasquez
Job Reference
JN-092026-7094831

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